Malafemmena Berlin

Traditional Neapolitan pizzeria

Pizza d’élite brings with our food truck the authentic tradition of Neapolitan pizza to Basel.

Webdesign
Responsive Design
One page
WordPress Elementor

Malafemmena Berlin

Traditional Neapolitan pizzeria

Pizza d’élite brings with our food truck the authentic tradition of Neapolitan pizza to Basel.

Webdesign

Responsive Design

One page

WordPress Elementor

Malafemmena Berlin

Traditional Neapolitan pizzeria

Pizza d’élite brings with our food truck the authentic tradition of Neapolitan pizza to Basel.

One page

Webdesign

Responsive Design

WordPress Elementor

About the Project

Pizza d’élite brings with food truck
the authentic Neapolitan pizza tradition to
pizza in Basel. The aim is to express a high-quality, traditional product with a youthful tone.

What their offer?

They offer an Italian street food pizzeria service at three different locations in Basel. In addition to enjoying their pizza at these venues, Pizza d’Elite provides catering services for birthday parties and corporate events. They also participate in numerous local festivals.

Malafemmena Berlin - Webdeisgn Project

About the Project

Malafemmena is a popular Italian restaurant in Berlin, with locations in Schöneberg and Prenzlauer Berg. 

What their offer?

They specialize in authentic Neapolitan pizza and traditional Italian cuisine, earning a spot in the Top50Pizza rankings as one of the best pizzerias in Europe. 

Malafemmena Berlin - Webdeisgn Project

Process

The collaboration with Malafemmena began in 2023, prior to the ‘Brand Restyle’. Initially, I worked on the old site. With the introduction of the new design, my responsibilities included updating the site to match the new brand image and simplifying the webpage to facilitate easier menu updates.

1. Briefing

Malafemmena recently completed a brand restyle and required a website that reflected their new image. Emmanuele’s main requests for the new site included:

  • A single-page layout without scrolling.
  • Easy-to-update menus, allowing for frequent changes to showcase seasonal dishes.
  • Clear and organized display of opening and closing times.

These features were essential to align with the restaurant’s dynamic offerings and enhance customer experience.

1. Finding Ideas

During this phase, I identified the best solutions to meet Emmanuele’s requirements by creating various examples using Wireframe and UI design in Figma. The chosen solutions were:

  • Implement a CTA for easy menu uploads and downloads from any device.
  • Clear navigation through a Mega-menu, providing quick access to all information.
  • Prominent display of a photo slideshow to whet the appetite

These design choices ensured a user-friendly experience that aligned with the restaurant’s dynamic offerings and brand image.

1. Creation

The creation phase culminated in the product showcased in the pictures below. 

The entire process was completed using Figma and built using WordPress Elementor.

Process

The collaboration with Malafemmena began in 2023, prior to the ‘Brand Restyle’. Initially, I worked on the old site. With the introduction of the new design, my responsibilities included updating the site to match the new brand image and simplifying the webpage to facilitate easier menu updates.

1. Briefing

Malafemmena recently completed a brand restyle and required a website that reflected their new image. Emmanuele’s main requests for the new site included:

  • A single-page layout without scrolling.
  • Easy-to-update menus, allowing for frequent changes to showcase seasonal dishes.
  • Clear and organized display of opening and closing times.

These features were essential to align with the restaurant’s dynamic offerings and enhance customer experience.

1. Finding Ideas

During this phase, I identified the best solutions to meet Emmanuele’s requirements by creating various examples using Wireframe and UI design in Figma. The chosen solutions were:

  • Implement a CTA for easy menu uploads and downloads from any device.
  • Clear navigation through a Mega-menu, providing quick access to all information.
  • Prominent display of a photo slideshow to whet the appetite

These design choices ensured a user-friendly experience that aligned with the restaurant’s dynamic offerings and brand image.

1. Creation

The creation phase culminated in the product showcased in the pictures below. 

The entire process was completed using Figma and built using WordPress Elementor.

Malafemmena Full screen

Let´s Discuss
your project.

Let’s discuss your goals!
Book your first call with me—it’s free!
I’m excited to explore tailored solutions for you. Looking forward to connecting!

Let´s Discuss
your project.

Let’s discuss your goals!
Book your first call with me—it’s free!
I’m excited to explore tailored solutions for you. Looking forward to connecting!

Let´s Discuss
your project.

Let’s discuss your goals!
Book your first call with me—it’s free!
I’m excited to explore tailored solutions for you. Looking forward to connecting!
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